Go beyond the ballot: Understand the “why” behind the vote
Elections aren’t just about counting votes; they’re about understanding voters. AP VoteCast is the gold standard in modern elections research, providing accurate, real-time insights into who voted, why they voted and what issues mattered most.
Powered by The Associated Press and NORC at the University of Chicago, AP VoteCast is the most comprehensive and nonpartisan voter survey available – delivering a true reflection of the electorate as soon as polls close.
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Unmatched accuracy
Our state-by-state methodology captures voter opinions across all voting methods, from early and mail-in ballots to Election Day polling places
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Beyond exit polls
Traditional exit polls miss millions of early and absentee voters. AP VoteCast meets voters where they are, ensuring no voice goes unheard
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Trusted by Top Media
Used by AP, Fox News, and other leading news organizations, AP VoteCast is the foundation for race calls and in-depth election analysis
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Real voter sentiment, real fast
With data available at 5 p.m. ET on Election Day, AP VoteCast delivers immediate and reliable insights to shape election coverage
Multi-method approach
Surveys conducted by mail, phone, and online capture a diverse and representative sample of registered voters
Massive sample size
Tens of thousands of respondents provide rich demographic and opinion data that traditional polling can’t match
State-specific insights
From national issues like the economy, healthcare, and climate change to hyperlocal concerns, AP VoteCast tells the full story
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